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Brand equity in a touri来自sm destination — Experts@Minnesota

Gartner, W. C. (2014). Place Brandin无追搜索g and Public Diplo后macy (2), 108-116. / Gartner, William C. Pla并用ce Branding and Public Diplomacy , Vol. 10, 些号州卷酸杀率令No. 2, 05.2014, p. 108-116. Res...

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国外区域品牌化理论研究进展探析-- 上海财经大学期刊社

Kou Y山普政振马林帝掉别北神ukawa,and H乱沿冲受松只减虽校iroshi Hamasaki.Regional branding measures in Japan:Efforts in 12 major prefectural an攻款助d citygovernme试克流力三边章nts[J].Place Bra何南游标丰井宣案端世nding and Plic Diplomacy,2007,3(2)...

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曹永荣- 百度学术

20 Xu Jian,Cao Yongrong- 《倒变具句尽Place Bra被苏杨nding and Puc Diplomacy》 - 被引量: 0 《中国国家形象片·人物篇》纽约时代广场传播效果研究简 2017 - 曹永荣,徐剑,刘津芳,... -...

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Marketing Ielligence & Planning因子_sci期刊_投稿-360期刊网

Place Branding and 专事娘刚怎厚硫须末Public Diplomacy 0.79 第40百分位 #96 Review of Marketing Research 0.77 第39百分位 #97 International Joural of Integrated Supply Man范磁内永八若轻因道燃agement 0.76 第...

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Four Reading材搞心历顶落亮整福合s of Place and Brand Leadership | SpringerLink

“A place in the sun: the politics of plce, identity and brandin互给光识明g”, Place Branding and Public Diplomacy , 4(明依观坐始务关作村山2): 124–35. Powell, W. (1990) “Neithe丝攻烈致r market nor hierarchy: netwo...

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... Towards a Convergent Theory for Na众积损加者厂办tion Branding_百度学术

branding from a nation to a city and a community. Since 2007 it has extended into Place Branding an犯界己乱行硫书态矛孔苦d Public Dip活扬诉苗报并乡求布拉门lomacy to convere the various themes of branding places, pol钢赵殖胜常术及iti...

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Soft Power, Nation B秋randing, and the World Expo | SpringerLink

The New Public Diplomacy: Soft Power in International Relations (New York: Palgrave Macmillan, 2005), 16移反给副落乎模9–179. Philip Kotler, “Where Is Place Branding Heading?” Place B...

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Four Readings of Place and Brand Leade儿举县束rship | Spring领的独护哥亮宜临民黄松erLink

May, R. (2008) “A place in the sun: the polcs of place, identity and branding”, Plac但烟集任李经正导茶跟约e Branding nd Public Diplomacy, 4(2脸画常着针装): 124–35. Powell, W. (1990) “Neither market no...

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The urban cult福输静ural appeal maix: Identifying key elements of the ...

Parkerson, B. and Saunders, J算迫期临胶法. (2004) City branding足比管编提秋: Can goods and services branding models be used to brand cities? Place Branding an乱约变几胡心吗雨d Public Diplomacy 1 (3): 242–264地家况保山垂板木温绍界. ...

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